Google Pixel 10a vs Samsung Galaxy S23 Ultra

Google Pixel 10a

The 5,100 mAh cell is identical to the 9a's — Engadget measured 28 hours in their video rundown (matching last year), and most reviewers report comfortable all-day life with two-day endurance on lighter use. Charging is the bigger story: wired jumps from 23W to 30W (~50% in 30 minutes, full in ~98 minutes), and wireless from 7.5W to 10W. The non-negotiable disappointment is the lack of Pixelsnap magnets — every single reviewer flags it.

• The 10a ran 28 hours in Engadget's video rundown test — exactly where the Pixel 9a landed last year, putting it middle of the pack for 2026 flagships.
• After a heavy workday — off charger at 8am, messaging, snaps, scrolling, evening event — the 10a still had 26% left by midnight. Two-day life is achievable on lighter use.
• Battery life has been OK — the 10a lasts a full day with average use but still requires daily charging, and heavier travel use pushes me to top up in the afternoon.
• The 10a actually outperformed my personal Pixel 10 on raw battery life — and on lighter days I squeezed two full days of use out of a single charge.
• Wired charging hits 30W and delivers ~50% in 30 minutes as advertised, with a full charge in about 98 minutes — serviceable but not class-leading.
• No Pixelsnap magnets is the biggest letdown — Google should have brought Qi2 wireless charging to the A-series the way Apple brought MagSafe to the iPhone 17e.
• The lack of Pixelsnap is the biggest let down here by far — Google should have found a way to get it on the 10a, and a third-party magnetic case ruins one of the best aspects of this phone's design.
• There are no Pixelsnap magnets inside the 10a, which feels arbitrary — almost as if Google is gating the feature to make the $800 Pixel 10 look like a better upgrade.
• Adding Pixelsnap magnets across the entire Pixel 10 lineup would have been a clean win and a great moment for Google — instead the A-series gets left out yet again.
• Wireless charging up to 10W from 7.5W is a real bump — but without Pixelsnap, I can't imagine throwing this thing on a wireless charger very often.

Samsung Galaxy S23 Ultra

5,000mAh paired with the efficient 8 Gen 2 for Galaxy delivered the era's best Android battery life — 6-7 hours of screen-on time, still close to 5 hours of mixed heavy use after 2 years. The catch is charging speed: 45W wired (and a special cable is needed to hit it) when rivals offer 80W+.

• 5,000mAh battery + the efficient 8 Gen 2 for Galaxy gives 6-7 hours of screen-on time at full brightness in WQHD with no power-save modes.
• Two-year battery test still delivered ~4h44m of mixed heavy SOT (PUBG, Genshin, 4K video, Spotify) — strong longevity even after 2 years.
• Pure-runtime lab test hit 11h5m vs 8h13m on the S22 Ultra — a major efficiency leap from the Snapdragon chip alone.
• 45W wired charging: 40% in 15 min, 72% in 30 min, 91% in 45 min, full in ~1h3m — but only with a separate 5A cable and 45W brick.
• The included box cable doesn't trigger Super Fast Charging 2.0 — Samsung sells the 5A cable and 45W brick separately, a recurring complaint.

Google Pixel 10a

Holding the price at $499 in a year of RAM shortages and broad consumer-electronics inflation is itself a small win — Samsung's Galaxy S26 line all saw price increases this cycle. But the elephant in every review is the Pixel 9a still on Google's store at the same price, and on retailer sale for ~$100 less. The iPhone 17e's MagSafe + A19 upgrade, plus the Nothing Phone 4a Pro's telephoto + 50W charging at the same $499, give the 10a real same-price competition for the first time. Reviewers split: about half explicitly recommend the cheaper 9a; the other half argue the flush camera, Gorilla Glass 7i and Satellite SOS justify the new model for first-time A-series buyers.

• It's probably still the best $500 you can spend on an Android phone — but if you can pick up a Pixel 9a for even a few bucks cheaper, you should do that instead.
• The Nothing Phone 4a Pro at the same $499 poses tough competition with a bigger and brighter screen, a Qualcomm processor, a dedicated telephoto lens, and 50W charging — making the Pixel 10a a tougher sell.
• The Pixel 10a is still $500, the same price as the Pixel 7a from three years ago — against the backdrop of RAM-shortage inflation, flat pricing is more remarkable than it sounds.
• Apple's iPhone 17e is the same price as the iPhone 16e but adds MagSafe and a class-leading A19 chip while doubling base storage — making Google look lazy by comparison.
• For $499, the 10a is one of the best-balanced Android phones you can buy — Editors' Choice winner for the midrange category despite the unchanged processor.
• The Pixel 9a is still on sale for £100 less and has the same chip, specifications, camera, software, and practically the same design — making it a far better buy.
• I give the Pixel 10a a 9 out of 10 — still the best phone you can buy new for $500 and the one I'll continue to recommend to casual users or anyone switching to Android.
• TechRadar concludes the 10a delivers where it matters most — a comfortable design, strong battery life, a bright display and a dependable camera — and remains one of the best $499 Android options in its class.
• If you already have last year's Pixel 9a there is no reason to change — and the Nothing Phone 4a Pro at the same price packs better specs.
• If you have to get a Pixel, the Pixel 9a is the better buy with its lower price tag — or even the Pixel 9 for its better features. The 10a should have offered just a bit more to justify the launch price.
• The 10a is a 9a in 10a clothing — solid mid-range pick that keeps Google in the game for now, but definitely not worth the upgrade for current 9a users.
• On r/gadgets the top-voted comment captures user sentiment: 'Why haven't they reduced the price of the pixel 9a? They're both selling for $499 which makes no sense.'
• r/Android's top comment crystallizes the cynicism: 'After Apple announced 17e, 10a seems even more like an insult to the customers in hindsight. That phone improves so much from 16e.'

Samsung Galaxy S23 Ultra

Launched at $1,199 in early 2023, the S23 Ultra is now $500-650 used / ~$800 new — one of the best smartphone bargains in 2026, especially with the S25 Ultra delivering only modest gains. The Pixel 8 Pro and OnePlus 11 were its strongest contemporaries.

• Launched at $1,199 with 256GB UFS 4.0 — premium flagship territory then; Samsung's trade-in deals + $200 cashback / Disney+ kept the real cost down.
• Now ~$500-650 used on eBay/Swappa, ~$800 new — an absolute bargain for the spec package in 2026.
• The S25 Ultra disappointed many owners expecting big gains — the S23 Ultra still feels close enough that 'I'd buy this again' is a recurring sentiment in 2026.
• Versus Pixel 7 Pro ($300 less) and OnePlus 11 (much faster charging at lower price) — the S23 Ultra's S Pen and zoom range are the deciding edges.
• Versus iPhone 14 Pro Max — the S23 Ultra wins on zoom and customisation; iPhone wins on video and ecosystem 'just works'.