
Apple
Excellent

Samsung
Iterative but polished
iPhone 17 Pro
iPhone 17 Pro
Shares the Pro Max aluminum unibody and camera plateau design in a more compact 6.3-inch form factor, making it the best small flagship available.
Samsung Galaxy S25 Ultra
Samsung reshaped the Ultra this year with rounded corners and flatter sides, keeping the grade-5 titanium frame and introducing Gorilla Armor 2 front and back. Most reviewers find the new shape more comfortable, though a minority think it still feels utilitarian. The phone is marginally thinner and lighter than the S24 Ultra despite a slightly larger display. Reddit users on r/Android flag that the new rounded corners make the Ultra visually less distinct from the base S25 than past generations.
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Samsung Galaxy S25 Ultra
iPhone 17 Pro
The 6.3-inch Super Retina XDR display matches the Pro Max with 3,000-nit peak brightness and ProMotion 120Hz in a more compact package.
Samsung Galaxy S25 Ultra
Virtually every reviewer calls the S25 Ultra display the best on a smartphone, thanks to the Gorilla Armor 2 anti-reflective coating that practically eliminates glare in sunlight, the 2,600-nit peak brightness, and the sharp 1440p LTPO panel. A few reviewers note PWM dimming only reaches 480 Hz and peak auto-brightness doesn't always sustain.
iPhone 17 Pro
Identical triple 48MP camera system to the Pro Max — no feature or quality cuts in the smaller phone, which is a first for the Pro line.
Samsung Galaxy S25 Ultra
The only new hardware is a 50MP ultrawide with an f/1.9 aperture and autofocus — the 200MP main, 10MP 3x and 50MP 5x telephoto lenses all carry over from the S24 Ultra. Reviewers agree the ultrawide is a genuine improvement and low-light video processing is noticeably cleaner, but colors still skew saturated and shutter lag persists — a complaint echoed on Reddit by would-be switchers. Samsung's imaging is now slightly behind the Vivo X200 Pro and Xiaomi 15 Ultra but remains top-tier.
iPhone 17 Pro
A19 Pro chip with vapor chamber cooling delivers identical benchmark scores and sustained performance as the Pro Max.
Samsung Galaxy S25 Ultra
The Snapdragon 8 Elite for Galaxy delivers a meaningful generational jump in both CPU and GPU, rivaling Apple's A18 Pro and outscoring the iPhone 16 Pro Max in multi-core. The 40 percent larger vapor chamber keeps the phone cool even under sustained gaming loads. The r/apple thread citing a 36% GPU lead over the iPhone 16 Pro Max generated heated discussion, with most commenters conceding the Snapdragon chip is genuinely fast even if they still wouldn't switch.